The new Wybron™ Mobile Light Lab, a 48-foot pop-out-equipped trailer that features all of the company's most crowd-pleasing products, has been traveling around the country for the past month and will be making a stop at ELS on Tuesday, April 12. Doors will open at 11:00 a.m.
The event will provide visitors with a one-of-a-kind, upscale experience that combines hands-on Wybron product demonstrations, continuing education and opportunities to network with colleagues and ask questions of Wybron product experts. ELS sales and rental staff will also be on hand to answer any questions.
Visitors to the Mobile Light Lab will be entered to win an iPod Touch—one of two that Wybron will be giving out each month—and complimentary copies of all of Wybron's iPhone apps.
The Wybron Mobile Light Lab comes on the heels of the Wybron Mobile Showroom, which had a successful 15-month tour from 2009 through 2010. For the new Mobile Light Lab, Wybron President Keny Whitright chose a larger vehicle and had it custom-built based on the feedback collected from visitors to the Mobile Showroom.
"When we demonstrated products in the old Mobile Showroom, the set-up really didn't do the lights justice," said Jim Koza, regional sales representative for Wybron. "The new Mobile Light Lab's projection screen, and its larger size, will give visitors a better feel for exactly what our products can do."
Dusty Hudgins, also a Wybron regional sales representative, agrees.
"It's going to allow us to show our products better because we will have an actual projection surface," Hudgins said. "In the old Mobile Showroom, we didn't have a flat wall where we could show anything. The screen alone absolutely makes the Mobile Light Lab better. And the fact that we will have competing products on board to do shoot-outs is always a plus."
Wybron has also decided to allow visitors to take the helm of their Mobile Light Lab experience.
"I think a lot of people will be overwhelmed by the 'high-tech' of it," said Dusty Hudgins, Wybron regional sales representative, of the new Mobile Light Lab. "Its layout differs considerably from the old Mobile Showroom. It's easier to locate things. If one of us is busy talking with someone, you can use an iPad to pull up specifications and features of a product and educate yourself about it while you wait."
To RSVP, send us an email
or call 818.769.9800
For more information, check out Wybron's press release.